Welcome to the Optical Cortex

Welcome to the Optical Cortex

The name of our agency AREA 17 refers to the Optical Cortex of the brain where visual data is received, patterns are recognized and images are formulated. As a company, we have used the term Optical Cortex as an internal code for our ideas, process and methodology, including the challenges we encounter, the tools we use and the work that inspires us.

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